Any business owner knows the importance of creating the ultimate user experience. Of course, this is often a challenge when you don’t have the right tools at your disposal. That’s where Magento comes into play. With Magento 2 B2B extensions, you can increase your sales, leads, and conversions by introducing extensions for pricing, account management, product reorders, and multichannel integration.
Features of Magento 2 B2B for Enterprises
Before we get into specific extensions, here’s a list of Magento 2 B2B features.
Price for Magento 2 B2B
The price options for Magento B2B extension might be the one thing that will determine whether you decide to go with this tool. There are plenty of options on the market, after all, so what makes Magento so special?
Magento B2B provides you with the option of only showing prices to your merchants. This means that if guests want to see prices, they’ll have to become merchants with your online store. This increases conversions and traffic by insisting that people delve deeper into your business to see prices. Beyond this, you can add a custom message for when customers add items to their carts.
Account Management for B2B
Magento B2B extension allows you to develop and absorb more customer information before they become part of your eCommerce site. You should also note that you can add extra fields to your customer registration page to tailor specific information to your store. If you need to know how they heard of you, what their interests are, their annual salary, etc., you can include this from the very beginning.
The benefit of having these extra fields is that you can learn more about your client base; thereby, also allowing you to tailor products, ads, emails, etc., toward each client. There are a few other features of Magento’s B2B Account Management; including, sending emails to accept or reject potential customers, send emails to admins, etc.
Magento 2 Reorder for B2B
Quite simply, reorder function allows customers to save essential time. This B2B extension has a section available called “My reorder product”; wherein, they can look over all of their previous orders to choose the ones they want to reorder. By saving your customers time, you’re ensuring that you care about them providing qualitative service and give them necessary option to purchase something they like.
Multichannel Integrations in Magento 2 Commerce
Magento B2B offers eCommerce businesses a variety of multichannel integrations. The purpose of these tools and extensions is to provide your store with a greater reach.
Some extensions will ensure that you’re connected to an Amazon or eBay store, while others will connect you to social media platforms. By opening accounts throughout the internet, different customers will be able to find your store, and you’ll see greater conversions.
Top Magento 2 Extensions
Now that you know about Magento’s various B2B features let’s move on to the best B2B extensions.
Let’s begin with the M2E Pro Amazon and eBay integration. A major plus to this extension is that it’s free for those of you who have the enterprise edition.
This extension ensures that you don’t need to use the cloud to backup any files or to share data; instead, everything can be accessed from your Magento 2 interface. While this might not seem like a big deal on the surface, it affects the overall internet security of your sites.
Since you won’t be using the cloud, you don’t have to worry about the security concerns that come with it. Since you’re only operating out of one interface, you have to check the security of that interface; thereby, cutting costs and threats in half.
This extension allows for customers to create sub-user accounts rather than having to stick with a single one. This extension costs around $200 for the community edition and $400 for the enterprise edition.
Some might find it unnecessary to have a multi-user account, but the major benefit of this is that each sub-user account will have different permissions. You should be aware, though, that sub-user account may have to send their cart for approval depending on their different permissions.
Improved layered navigation is important unlike any other because it makes the overall design of your eCommerce site more accessible; thereby, allowing customers to browse more freely. This layered navigation provides you with the opportunity to add filters to your menus and for customers to narrow down their desired products.
Here are a few more benefits to using improved layered navigation: no page loading time, better navigation, reviews, custom URLs that can be made to be SEO-friendly, etc.
You should be aware that this extension is quite pricey. Sitting at $639 for the enterprise edition, you’ll find that this is well worth it.
This free Magento 2 B2B module connects your physical location to your virtual store. That means your data, stock, and other information will be updated in real-time. You don’t have two different product and customer lists; instead, you can keep everything organized within the same platform. This extension allows you to accept orders, payments, deliveries, and more!
Fastly is a free marketplace extension that works with a cloud to provide you with increased security and delivery. This will benefit you and your online store because as you customer experience improves, so will your conversions and purchases do.
Remember, the happier your customers are, the more likely they are to return! This tool provides your customers with only the most accurate information.
Similar to one of the other commerce extensions Magento 2 on this list, reorder product list allows your customers to reorder the products that they want and need. The list that is shown to them provides them with all of the information they need to reorder the products: product image, price, the number of items in stock, etc.
It costs $80, and it could be one of the less expensive features on your list. All your customers have to do is log into their accounts and click on the My reorder product section of the website.
Let’s Sum Up
Do you have an eCommerce business? If so, you’ve probably heard about Magento 2 before. There’s no doubt that the platform has helped thousands of business owners improve their sales and leads. Still, you might be hesitant to join Magento 2 because of the various options out there. That’s why we’ve created this guide, which details the best Magento 2 B2B extensions for you and your store to enjoy.
Here is a short recap of the B2B extensions functions:
- Showing and hiding prices from potential customers
- Increased customer information
- Add custom messages
- Sending emails
- No page loading
- Accepting orders
While many are tempted to go with Magento Community to cut costs, Magento Enterprise Edition is your best choice for increasing leads and generating more revenue. With this platform, you’ll see more visitors than ever before!