Communication: Challenges for Business Owners and Developers

Communication: Challenges for Business Owners and Developers

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Effective communication during project implementation is essential, especially between the business owner and the development team. After all, only with high-quality communication can a developer do his job efficiently and solve all the problems, and business owners will receive solutions to all communication challenges in the workplace.  Lack of communication and failure to understand the client’s needs can lead to big problems.

When communication with business owners and the development team, there can be misunderstandings and problems. In this article, we want to consider the main  communication issues in the workplace that may arise when speaking with developers and offering solutions for these problems, and how to make your work as prosperous as possible for both parties.

What Communication/Relationship/ Understanding Problems Exist Between Developers and Business Owners?

Various Focuses and Priorities

Developers and business owners see solutions differently. The owner wants to make their website attractive and easy to use. And the developers, first of all, want to make it faster and safer. A successful business includes all these qualities, but there can be much a controversy.

Solution: Tell the developer your goals and requirements so he understands your priorities and what needs to be addressed. The development team can help you analyze all your ideas and will do their best to share your vision, offering suggestions and improvements. In this way,, you can find a solution for your store and establish a stronger and more trusting relationship with your development team.

Problems With Understanding

The developer needs help explaining   his actions or the proposed solution in understandable language. He describes all his suggestions and improvements in complex technical terms, gets nervous, needs help understanding how the other person can not understand and refuses to start regular communication.

Solution: Look for a team that “speaks your language, and impresses you”.  Try to communicate through a project manager who eases  this issue and helps build communication. Business owners, developers and managers have very different roles in a project, but each part is essential, and with proper communication, you will achieve dizzying results.

Another Way of Thinking

The developer may have a different worldview and image of SOAP from yours due to their  culture and background; the more dissimilarity to begin with , the more significant the differences between people will be.

Solution: The easiest way to solve this problem is to work with developers from a similar culture. When looking to outsource tech work , offer this job to a company based in your country or a neighboring country, with a culture  similar to yours and, then  the work will be much easier.

The Language Barrier

The developer may be a native speaker of another language, and there is a chance that you will not be able to understand each other. Of course, it is accepted that the language of developers is English. Still, the level of English proficiency may differ depending on the specification of the project or on the country. Unfortunately, having an insufficient level of English, it will not matter what communication skills the developer has and what kind of professional he is.

Solution: Find a team that speaks the same language as you, or choose a technical team in English-speaking regions. Another solution is to talk to the people you plan to hire ahead of time and see if they can have a meaningful conversation in English.

Communication Quality and Quantity

Developers needing more communication with the business owner/client may  need clarification. The developer may need to understand your vision entirely, or it could lead to errors, delays and inability to deliver the right product. It is optional to communicate with the developer, but recommended. The optimal frequency of communication is once a week.

Solution: Keep in constant contact with your partners, ensure you do it correctly, check that you have covered all the details, structure all your ideas,  and send them to the developers in a presentation or email. To make sure you get the most out of your thoughts, you can create diagrams for various processes or use project management tools to make it easier for the team to understand what they need to achieve and when. In this way, you can be sure that all participants received all the information you wanted to convey and that there is no room for misinterpretation.

The Developer Doesn’t Care About the Idea

The developer writes the code rather than delving  into the business problem and the project’s goals—- they do not start from the problem being solved by some feature but write  the code.

Solution: Set goals, communicate with the developer, and explain  the problem and goals you set for yourself. In this case, the developer will select the best  options and delve into the specifics of your business.

As you can see, a customer of services can face many problems, and you already know how to solve them; we want to help you choos a web development team. Picking the right development team for your business can be a daunting task.

How to Choose the Right Development Team?

Below are some guidelines on choosing the right web development team; following these tips, you will find your ideal team.

Take a Look at the Team’s Portfolio

First of all, pay attention to the level of expertise of the future team, and ensure that the team has enough experience to complete your project. After looking at the portfolio, you can evaluate the work done on ready-made projects, functionality, usability, design, and all other functions that interest you.

Ask for The Contact Information of Previous Clients

You can ask for the contact information  of existing customers and chat with them. You can learn more about the experience of working with the development team of your choice. If previous clients are happy, you can rest assured that you are in good hands; if not, it is better to find another team.

Read Company Reviews on the Clutch Platform

The folowing  excellent method is to read reviews from previous clients. For IT companies, use Clutch. This site specializes in collecting reviews of IT companies around the world. You will be able to find out what businesses the company has worked with before, learn about the merits and awards of the company, and how widespread the team is among colleagues in this area.

Evaluate the Quality of the Company’s Website

A company website can say a lot about a company’s quality standards. Analyze the site, social networks and the quality of the published content, and you will be able to conclude whether you like the site’s design, its functions and the quality of the images. Pay attention to modernity and the use of the latest trends.

Speed of Response to Your Emails

The speed of response to your requests is also essential. The optimal response time to your request is 24 to 48 hours. The team is interested if the team responds quickly and answers your questions.

Summing up, the main thing is quality communication will be able to give you an accurate assessment of the project.


There are many things you need to consider to communicate effectively with developers. But the most important thing is to choose the right partner who can fulfill all your wishes, ideas and solutions, who can guarantee the quality of services and will fully comply with all your standards. The quality of a product depends a lot on the quality of the communication between you and your developers, so you need to meet each other and take steps toward proper communication. If you are looking for a reliable partner, the WEB4PRO team is always ready to help you solve all your problems; leave your request and we will contact you as soon as possible.

Posted on: November 15, 2022


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