The eCommerce business model is being adopted by more enterprises every day. It has opened the business world to more possibilities. And it is essential to have your business enabled for online transactions. There are several options and criteria to be mindful of when choosing such a solution. Now, this may be a difficult task. Let’s start by comparing two of the most popular open-source eCommerce solutions available: Magento 2 vs. OpenCart.
Difference between OpenCart and Magento 2
OpenCart is a lighter eCommerce platform. It is well suited for companies who are still assessing their eCommerce needs. It is sturdy and intuitive enough to perform well in general online transactions. Magento 2 is among the most robust eCommerce technologies available today. It is powerful enough to offer comprehensive solutions to enterprises of any size.
As you may see, both Opencart and Magento 2 would be perfect for small and midsize businesses. But Magento 2 has more options and plans depending on the type of the industry where you have your online store.
Magento 2 and OpenCart comparison
As Opencart is more accessible to operate because of the simpler user interface that you can check in its demo version which is available online. You can work with products, categories, which could be downloaded without limits. It has multi-lingual and multi-currency opportunities along with different payment gateways available. For the extensions, you have an extension’s installer and Opencart marketplace. It supports automatic image resizing too. But with its simplicity, sometimes it couldn’t be enough for performing all that you want for your online store growth.
As the solutions are more significant in Magento itself, it requires more server resources. But instead, you get numerous extensions and add-ons. It is all about more advanced admin panel features with products, payment, and delivery methods. It has a great catalog management and marketing features. As well as that it has a sophisticated security Signifyd, CAPTCHA, it provides a wide range of solutions for B2B businesses. Let’s compare two platforms by their main features:
In Opencart admin panel, you can check your store look, order statistics, notifications about actions at your store and other things related to the store sections and editing all the product, order, customers information. The same with Magento 2, you can add and edit your store look and feel through the admin panel.
In Magento 2, you will see your sales level, customers purchases, search terms, average order amount and other statistics related to your store. The same with OpenCart admin page, you will see the most up to date information on your site, total orders, customers, sales, analytics and much more.
In Opencart it is included in the section at the admin panel and has everything related to the content of your online store. You can complete product view and description, use filters to simplify product search for users. You also have unlimited categories and products to add and manage.
Magento 2 has advanced catalog management where you can have unlimited product attributes, group them by size, color, etc. Manage the inventory with back ordered items, minimum and maximum quantities, moderate product tags and reviews, and simplify product search.
In both Magento 2 and Opencart, you can create, sort and filter different product types, write the description and perform all product information. Also, you could set up product notifications and different reminders for the clients. Add image swatches, i.e., pictures of a product with different color range for customers’ involvement.
It is included in Magento 2 and Opencart. This additional feature for those customers who subscribed to a product/service to make recurring payments after. It submits the information about payment frequency that was initiated by the payment system. This section in Opencart is included in the Sales section. To use it in Magento 2, you need to add it via Catalog > Manage Products than enable it.
In Magento 2, as well as product and categories settings, you can view, edit, create and fulfill orders from the admin panel. Print invoices, shipping labels, and packing slips to simplify your order preparation. Also, you can send email notifications of orders as well as create reorders for the customers to retain them for recurring purchases.
Opencart has orders in Sales section, and you can view, edit and filter your customers by order ID, status, the customer itself and you have a list of all orders on the menu. But it is not that many additional actions that you can perform on the place.
Opencart have a multistore option that can be installed with only one installation. That is useful and time-saving. Magento 2 has it out-of-the-box, and you can run multiple websites or store views that use different default languages, domain names, and categories.
In Opencart you have more than 40 languages, and you can add a translation for each language. With modules, you can add them to your store. Magento 2 allows you to implement a multilingual store with a single installation, and then you can choose the languages you need.
In both Magento 2 and Opencart, you can add any currency that is used anywhere in the world. Also, you can set up tax rates, and the currency rates will be updated automatically. But for Magento 2 you need to set your preferences in the admin panel. Also, Magento 2 doesn’t allow your customers with automated switching between stores and currencies. You can add this functionality only with 3rd party extensions. But Magento 2 has more settings and narrow specifications to increase loyalty to your store.
It will give you an opportunity to connect with Amazon, eBay, and Etsy. In both Magento 2 and Opencart, this feature is only available with additional extensions.
In Opencart you have 36 payment gateways integrated into the store. But take into account that their additional adjustment possibly could case some other costs. In Magento 2 you’ve got PayPal, Braintree by default and the rest could be added after according to your preferences. Also, you can add tax rates according to location, product type or customer group (i.e., wholesale vs. retailer)
Also, you can set the price rules by adding the discount as an additional function to the price or special price calculation. However, this is a customization feature that could be implemented with code. As well as price rules you can use zero subtotal feature that allow you to add vouchers, certificates and other special offers included in Magento 2 store.
Opencart has integrations with Australia Post, Citylink, FedEx, Parcelforce, Royal Mail, UPS and USPS by default. However, you possibly couldn’t print labels for delivery or other functions should be adjusted with delivery firm’s rules. It could be additional charges for some additional functionality. Magento 2 has UPS, USPS, FedEx, and DHL included. Besides you can place a flat rate, free shipping, and table rates out-of-the-box.
Included in both CMS and you can use all SEO power to optimize your store. You can use Meta Titles, Meta Descriptions, Meta Keywords, Alt Tags, SEO URLs, canonical tags and sitemaps in your products and categories.
Add discounts, coupons or rewarding points for your customers in both Magento 2 and Opencart.
In Opencart you can purchase and install additional modules for your store directly from the admin panel. In Magento 2 you can download modules from Magento Marketplace site.
Opencart has a theme editor that allows you to make changes in the default layout files. In Magento 2 you can take Luma default theme and change basics, but you also can use your purchased theme, or you can customize some standard theme.
The security in online business is not at the last place. People, who pay online and companies who run their stores want to protect their data and money.
Opencart has some essential features in its security. Thus, it suggests general advice for keeping the store safe. It is changing the admin directory name and password complexity. However, it should be an improvement soon.
With Magento 2 you will stay safe and secure. It’s new Signifyd fraud protection tool help to solve problems cheaper and quicker. Even queues of manual transactions can be processed with AI tools. As well as new enhancements, it provides comprehensive password management, prevents to close cross-site scripting and local file inclusion. The new CAPTCHA feature will prevent automated software from attempting fake logins.
OpenCart has fewer technical requirements for servers than Magento 2.
Web server. It is necessary for the OpenCart store to be available on the Internet. Apache is suggested.
Tech stack. It also needs enabled extensions for PHP 5.4+ and with specific PHP libraries/ modules installed. These include XML, Mbstrings, ZIP, GD Library, Mcrypt, Curl, and Zlib that should have almost any hosting provider.
Magento 2 does have a more extensive requirements list.
Operating system. There should be a Linux x86-64.
Web server. Apache 2.2 or 2.4 and at least 2GB of RAM.
Tech stack. If you want to get the latest Magento 2.2.x version, you need PHP 7.0.2, 7.0.4, 7.0.6–7.0.x and 7.1.x. As well as that you need MySQL 5.6, 5.7. Also, PHP extensions depend on your hosting. It is important to emphasize here that Magento 2 is still the most viable option, considering its formidable capabilities.
That were essential features of Magento 2 and Opencart. Some extended functionality could be done by adding modules or involving developers to implement customized solutions. Also features depends on package type. As well as Open Source features it has additional B2B features for Magento 2 Commerce as customer segmentation, persistent shopping, automated email reminder, full page caching, optimized indexing and other useful features for B2B merchants.
Magento 2 vs. OpenCart 2018 Usage Prospects
Usage Statistics in 2017 – 2018
Magento 2 is the newer version of the original Magento. According to builtwith.com:
- 251,739 live websites are using the Magento.
- A further 17,687 sites are using Magento 2.
- OpenCart currently powers 316,627 live websites.
As for the global market share:
- Almost 47% of Magento 2’s market share lies in the United States, with Great Britain in second place with around 13%.
- For OpenCart, 31% of its market share also lies in the United States, with Great Britain holding around 13.5%.
OpenCart does power a much more significant number of websites. But one must remember that the original Magento is still very much a market leader. Also, Magento 2 itself still powers the larger (and more profitable) websites. This fact speaks volumes to the operational prowess of Magento 2. Its popularity has seen exponential growth, as indicated below.
Magento 2 has been the answer for several famous brands around. These include fashion giant Solar, luxury food, and wine company Virginia Hayward. Other clients include Australian Pharmaceutical Industries Inc., and NBA team Atlanta Hawks. OpenCart clients include pop culture merchandise store Dicebox and the British Red Cross. They also power tech sales website Dropshipper and food store Fresh Express.
OpenCart vs. Magento 2: What Suits You Best
Magento 2 can support websites of any size. Stores that expect high traffic and more transactions do gravitate towards Magento 2 because it can scale up or down to help all business circumstances. Even as your business grows, it can handle all your requirements. OpenCart tends to suit small to medium size websites that don’t expect too much traffic. If you’re starting out and want to “test the waters” first, then it would be a good option. But it must be noted that someday your business may become too big for OpenCart to handle.
The choice between these two platforms is clear. Magento 2 can adapt to any eCommerce environment. No business aims to stay on a small scale for long. When growth happens, you want an eCommerce solution that will grow too. Switching to a more competent solution can a traumatic experience. By choosing Magento 2, you won’t have that problem. Now you can take care of more important things, knowing full well that Magento 2 has you covered.
At WEB4PRO, you can expect the best possible solutions based on Magento platform for your business. We can customize an eCommerce system for your current and future business needs. If you are ready to consider changes to your store look or move forward to Magento 2 Migration, we are ready to discuss possible ways to do it!