Client Goals
Develop and launch a visually striking and user-friendly Shopify store promoting Sefira’s premium vitamin complexes—designed for families at all life stages, athletes, and wellness-focused individuals.
OUR APPROACH
To bring the Sefira brand to life online, we started with a solid foundation using a Shopify default theme, then carefully tailored it with custom design enhancements to reflect the brand’s clean, clinical Swiss identity. Our goal was to create a store that feels both professional and approachable, with clear product segmentation by age, gender, and health goal.
RES ULTS
FEA TUR ES
- 1. Advanced Mega Menu Navigation
A custom mega menu organizes the catalog by: Age group (e.g. Kids, Women 25+, Men 35+), Health goals (e.g. Energy, Sleep, Heart), Product types and bundles This allows users to navigate confidently based on their personal wellness priorities.
- 2. Subscription for Core Products
Product subscription functionality, enabling customers to set up recurring orders for essential vitamins and receive discounts for auto-renewals This increases customer retention and encourages long-term wellness routines.
- 3. Scalable Content & SEO Support
Built-in blog, FAQ, and educational pages. Easily updatable for campaigns and content marketing
- 4. Multi-Currency Support
The store is built with multi-currency capability, automatically adjusting prices based on the visitor’s location. This supports international shoppers and prepares Sefira for global growth.
OUT COM ES
The first segment of the Sefira store, Sefira Sport, is fully completed and prepared for launch. Sefira is currently finalizing the marketing and content elements to support the launch. Meanwhile, we are progressing to the next phase: developing the Sefira Family version, designed to cater to a wider audience with an expanded selection of products.
Development Process
1 Project Manager, 2 Developers, 1 QA ManagerWorks Done
Implementing the custom design on the Shopify platformTools
ShopifySpent Time
3 months
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